Current:Home > ContactWill Beyoncé's new hair care line, Cécred, cater to different hair textures? -SecureWealth Bridge
Will Beyoncé's new hair care line, Cécred, cater to different hair textures?
View
Date:2025-04-16 18:36:55
Beyoncé's upcoming hair care line,ésnewhaircarelineCé Cécred, seems to be inclusive of many different hair types and textures.
In a new video posted to the Cécred Instagram account, a variety of men and women appear to be getting their hair treated with products from the brand, pronounced "sacred." Beyoncé's mom Tina Knowles also makes a cameo in the clip as shows off her hairstyling skills.
The clips shared to the brand's official Instagram begin with a man saying, "Today we're going to transform you. We're going to show you some magic that Beyoncé and the team have been working with."
The video features men and women of all shades with all different hair types, ranging from straighter hair and loose curls to tighter coiled textures, raving about the respective products while getting their hair done.
One woman says, "I've never tried anything like this before, and it's revolutionary", while showing over her straight, colored hair.
"It's good to find a product that can treat curly hair," said another as two women showed off their different curl patterns.
Beyoncé's hair care lineis just latest chapter in her long history of celebrating Black hair
Beyoncé first teased a hair care line in May, while opening up about the impact of growing up in her mom's hair salon.
"I saw firsthand how the ways we nurture and celebrate hair can directly impact our souls," she wrote. “I watched her heal and be of service to so many women. Having learned so much on my hair journey, I've always dreamed of carrying on her legacy. I can’t wait for you to experience what I’ve been creating."
Recently, the singer announced the official name and release date for the new line. Beyoncé has yet to give fans full product details. However, little by little, fans are getting a glimpse of what's in store.
Cécred will be available Feb 20.
What we know so far:Beyoncé announces highly anticipated hair care line Cécred
Follow Caché McClay, the USA TODAY Network's Beyoncé Knowles-Carter reporter, on Instagram, TikTok and X as @cachemcclay.
veryGood! (38827)
Related
- Civic engagement nonprofits say democracy needs support in between big elections. Do funders agree?
- Apple adds Stolen Device Protection feature to new iOS beta
- Drastic border restrictions considered by Biden and the Senate reflect seismic political shift on immigration
- Bradley Cooper Reveals Why There's No Chairs on Set When He's Directing
- Stamford Road collision sends motorcyclist flying; driver arrested
- 1000-Lb. Sisters Shows Glimpse Into Demise of Amy Slaton and Michael Halterman's Marriage
- Putin says at news conference he hopes to find a solution on Americans Evan Gershkovich, Paul Whelan
- Retriever raising pack of African painted dog pups at Indiana zoo after parents ignored them
- Backstage at New York's Jingle Ball with Jimmy Fallon, 'Queer Eye' and Meghan Trainor
- Hungary’s Orbán says he won’t hesitate to slam the brakes on Ukraine’s EU membership
Ranking
- Warm inflation data keep S&P 500, Dow, Nasdaq under wraps before Fed meeting next week
- Are you playing 'Whamageddon'? It's the Christmas game you've probably already lost
- Pope Francis calls for global treaty to regulate artificial intelligence: We risk falling into the spiral of a technological dictatorship
- No charges for Mississippi police officer who shot unarmed 11-year-old Aderrien Murry
- McKinsey to pay $650 million after advising opioid maker on how to 'turbocharge' sales
- Ohio Senate clears ban on gender-affirming care for minors, transgender athletes in girls sports
- Matthew Perry Was Reportedly Clean for 19 Months Before His Death
- We asked, you answered: How have 'alloparents' come to your rescue?
Recommendation
Paula Abdul settles lawsuit with former 'So You Think You Can Dance' co
4-month-old found alive in downed tree after Tennessee tornado destroys home: I was pretty sure he was dead
US returns to Greece 30 ancient artifacts worth $3.7 million, including marble statues
Suriname’s ex-dictator faces final verdict in 1982 killings of political opponents. Some fear unrest
See you latte: Starbucks plans to cut 30% of its menu
A 4-month-old survived after a Tennessee tornado tossed him. His parents found him in a downed tree
Hague court rejects bid to ban transfer to Israel of F-35 fighter jet parts from Dutch warehouse
What’s streaming now: ‘Barbie,’ Taylor Swift in your home, Cody Johnson and the return of ‘Reacher’